deloitte report: focus of AI-enabled projects will shift to employee productivity: deloitte

According to a Deloitte report, AI-based projects in India will focus on profitability and employee productivity as more companies realize the role AI can play in providing competitive advantage and shaping the future of work.

The convergence of computing processing, connectivity and AI will drive more engagement between businesses and customers, the Deloitte 2022 report on technology, media and entertainment and telecommunications showed.

Currently, most applications of AI are in areas where there is a strong human element, such as human resources, or where efficiencies can be achieved, such as contact centers, PN Sudarshan, Partner and industry leader TMT, Deloitte India told ET.

There is a shift afoot to extend this to areas like education to try and speed up the learning process. International Data Corporation (IDC) predicts that by 2025, the AI ​​market is expected to grow at a five-year CAGR of 20.2%, with total revenues of $7.8 billion in India.

Globally, AI priorities are shifting toward regulating and securing emerging technologies like AI, said Duncan Stewart, director of TMT Research, Deloitte Canada.

Homomorphic encryption and federated learning are part of the set of privacy-enhancing technologies that are being deployed to address the problem of how AI tasks can be performed more privately and securely.

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Among other emerging trends, India is well positioned to latch onto non-fungible tokens, or NFTs. If regulations are favorable, entertainment and sports NFTs could potentially disrupt the industry. The market will likely be more volume driven, driven by fractional NFTs, which would also lower the barrier to entry, he said.

The current global shortage of semiconductor chips means that India has the potential to tap into its domestic market and set up domestic semiconductor and electronics manufacturing facilities over the next three to five years. .

“As the ecosystem matures in the medium to long term, we expect India to become a strong regional hub in semiconductor and electronics manufacturing,” Sudarshan said.

“The government’s recent announcement on the Production Linked Incentives (PLI) scheme for the semiconductor and electronics manufacturing industries has the potential to create an end-to-end ecosystem for electronics manufacturing. . We expect the broader digital shift to continue into 2022 and drive industry growth going forward,” he added.

Technology will also play an important role when it comes to addressing the three main challenges of large-scale mental health treatment in India – awareness and stigma, access to health professionals and cost-effective treatment, and it will gain more widespread applications in the next few years.

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